Online catalogs and shops
In addition to or in combination with the print catalog, the online catalog is playing more and more of a dominant role in product communication. The wealth of information, rapid technical development and especially the buying behavior of your customers require a media mix which can keep pace with them.Information can be presented in online catalogs to any extent, data can be updated daily and campaigns can be realized on short notice. However, the amount of information to be processed does also hold challenges, e.g. overwhelming the user in usability.
Therefore, it is important to provide your customer with a timely and user-friendly online catalog or online shop.
Our procedure:
- We recommend, integrate and customize the suitable online shop system according to your specifications.
- We clarify the role of your online catalog with you in interaction with your other marketing media.
- We prepare the conception for optimum use of your catalog together with you.
- We enter your data and update it constantly.
- We keep your system up-to-date – regarding design as well as content.
- We prepare your online catalog according to your specifications and the wishes of your target group.
Advantages for you:
- Years of experience in preparing online catalogs and online shops guarantee you optimum usability.
- Cost advantages, as we use your existing contents and system landscape if you wish.
- Our large team of system and catalog experts also enables realization on short notice.
- The verifiable high level of editorial competence of our catalog editors guarantees optimum contents.
- Our cross section of know-how about print and online media supports you effectively in optimizing your integrated product communication.