Conception of online catalogs and shops
In addition to or in combination with the print catalog, the online catalog plays an increasingly dominant role in product communication. The wealth of information, rapid technical development and in particular the buying behavior of your customers require a media mix which can keep pace with them.
It is essential for you as the supplier of an online shop to always keep it on the cutting edge of technology and guarantee a high level of user friendliness. Both regular and new customers must be able to get their bearings intuitively and immediately.
If a customer does not find the necessary information or the correct product within a few clicks, he will switch to another online shop that is easier to use.
In order to satisfy these requirements, together with you we blaze the following trail when conceiving your online shop:
- Together with you we compile the major target groups of your online shop and their requirements.
- We investigate how users are guided in your shop and whether they can find their way around intuitively.
- We develop the appropriate structure as well as navigation for your online shop.
- We design the shop using your system or programming requirements as well as according to the specifications of your corporate design.
Advantages for you:
- All customer teams have a technical educational background, and therefore quickly find their way around in your range of products.
- Established interfaces between our marketing and system experts offer you not only comprehensive know-how in the area of current web technology, but also an understanding of its effective use.
- As a system-independent service provider, we can support you in selecting software which offers the best price-performance ratio for your requirements.
- You can access the experience of numerous customer projects regarding general requirements for layout, navigation and user friendliness.