Editorial preparation of print catalogs

It is an undisputed fact that technical product catalogs are complex. Not only in the result with its large amount of information, but also during preparation.

In doing so, deadline constraints often lead the list of challenges at many companies. For this reason, cutbacks are often made in order to deliver the printed catalog on time.

With a team of more than 20 catalog editors, graphic designers and layout designers, we are able to support companies successfully in preparing comprehensive print catalogs, also on short notice.


Our procedure:

  • We discuss your requirements and specifications for your future catalog with you in detail.
  • We clarify product-specific details with you which should be a part of the upcoming catalog.
  • In addition, content questions regarding catalog layout are clarified, e.g. how are your products structured or represented at the moment?
  • We define how to represent data and products within a hierarchy.
  • We check your existent photos/drawings for quality and structure them regarding content.
  • We expand your existent terminology list with additional terms which emerge during catalog production.
  • We define the necessary style sheets to create a uniform appearance when realizing the catalog.
  • We edit legacy data and prepare relevant content for new products based on your terminology list.
  • We consider the existing concept and the findings from the information and data research.
  • We place the provided and suitably produced photos/drawings in the existing style sheet.
  • As soon as the contents of the catalogs are produced completely, we make a print-ready layout of the prepared pages.


Advantages for you:

  • You opt for a partner who can reflect back on years of experience in preparing catalogs and structuring product data.
  • We work quickly and in an experienced manner with the software you use.
  • Our interdisciplinary expert team is able to immerge deeply into your range of products without lengthy preparation to understand and edit the technical contents of your product catalog.
  • Partnership along the entire process chain or support in sub-processes


"Mixed catalogs"

You want to link product information and editorial data for your catalog, but you are lacking the software or necessary know-how? We help you link these aspects sensibly. Let’s talk about it! We are looking forward to being able to support you.
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